Trade fair PR

Being present at trade fairs is of preeminent significance to many companies. The media also take a great interest and want to be informed. The industry press mostly reports in terms of core themes, during and after the fair. This means there is a lot of room for announcements about your products, innovations and communication messages, so make use of the opportunity. We will support you in this labour-intensive time and ensure you are successfully presented in public.

This includes:

  • Preliminary reports

The early bird catches the worm. With timely preliminary coverage we will open up an arc of suspense and awaken curiosity about your trade fair presentation. We will announce the most important innovations and the key topics of your company.

  • Press kits

Professional press kits are indispensable at every exhibition stand. We take care of editing, picture selection and collation for you. You receive the kits in classic paper form, electronically or both.

  • Booking appointments with journalists

Make use of the fair for personal contacts with important journalists. We book appointments for talks and impressive presentation of exhibits.

  • Journalist liaison at the exhibition stand

Our agency staff will be present at the location and take care of press representatives as qualified points of contact. That means support for you and the opportunity for us to maintain media contacts and pave the way for further coverage of your company.

  • Events

Be it a press conference, media breakfast or product presentation, we will carry out the complete planning and running of events and functions at the trade fair for you.

  • Follow-up coverage

The end of the fair is by no means the end of the process. We will ensure an appropriate resonance in the press. How does your company assess the way the fair went? Did you make business deals? We illustrate the whole procedure with convincing photos of the exhibition stand.